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What you’ll learn:
Local SEO, Google Maps & TripAdvisor Made FUN – Animated Explainers, Screen Recordings, Templates, Quizzes & Assignments
Go From Beginner To Pro With Our EASY LEARNING SYSTEM – HQ Video Animated Explainers, Quizzes, & Assignments That Make Learning Fun, Fast, & Easy!!!
GET A STREAM OF NEW CLIENTS & BOOST YOUR PROFITS – using PROVEN SEO and Copywriting STRATEGIES FOR LOCAL BUSINESS & LEAD GENERATION SUCCESS.
BECOME A CONTENT CREATOR with the power to CONVERT browsers into buyers – with input, templates, and walkthroughs from a professional copywriter!!!
GET SOCIAL & CONTENT INFLUENCERS TO PROMOTE YOUR LOCAL BUSINESS FOR FREE – with persuasive influencer and blogger outreach templates!!!
Our course will teach you ALL LOCAL SEO & COPYWRITING STRATEGIES you need to know to create HIGHLY PERSUASIVE CONTENT from scratch.
GET PRO COPYWRITING TEMPLATES YOU CAN CUSTOMISE – and Quickly Create High Converting Landing Pages, Blogs, Sales letters, Press Releases, etc.
UPSKILL RAPIDLY & BECOME A LOCAL SEO EXPERT – Work freelance, land that highly paid job, or MASSIVELY EXPAND YOUR
2022’s MOST ENJOYABLE LOCAL SEO, GOOGLE MY BUSINESS & TRIPADVISOR COURSE!!! THIS LOCAL SEO COURSE IS FILLED WITH QUIZZES, ANIMATED VIDEOS, ASSIGNMENTS, TEMPLATES SCREEN RECORDINGS AND OVER MY SHOULDER EXPLANATIONS!!! WATCH AS I WALK YOU THROUGH EVERYTHING YOU WILL NEED TO KNOW TO BECOME A LOCAL SEO, AND COPYWRITING PRO IN 10 EASY TO FOLLOW STEPS!!! MAX LOCAL SEO TRAFFIC & SALES, BOOST SEARCH RANKING, OR LAND YOUR DREAM MARKETING JOB!!!
MASTER LOCAL SEO – Local SEO Fundamentals & Local SEO MASTER GUIDE and Local SEO Strategies that get you FOUND!
MASTER GOOGLE MY BUSINESS (GOOGLE MAPS) & TRIPADVISOR TOO – So, your business sees a stream of new customers!!
MASTER KEYWORDS RESEARCH – By discovering & creating highly relevant content, your audience will be more engaged and you will have a HIGHER RANKINGS in search engines. This will result in more views and prospects, both returning and new.
MASTER COPYWRITING – Persuasive SEO Copywriting Techniques to hook potential customers fast, build trust and GET TO THAT SALE! Pro content creation templates for EVERY occasion from Twitter posts to Email newsletters, sales letters, and blogs.
MASTER THE PSYCHOLOGY OF PERSUASION – Understand the AIDA & FOMO – how to angle ALL your content to move prospects smoothly to the sale. This is the Golden Key to selling more and selling FASTER – and when you enrol, we’ll share it with you.
MASTER CONTENT CREATION FOR LOCAL BUSINESS – Content creation templates and guides for local businesses. Create high performance sales letters, landing pages, blogging & more…
MASTER OUTREACH – Local SEO bloggers outreach technique, Easy-to-follow SEO PR link building Guide, plus templates for reaching out to influencers on social media, including template to GET MORE SOCIAL SHARES!!!
THE ULTIMATE GUIDE TO BECOMING A LOCAL SEO PRO – HQ ANIMATED VIDEO EXPLAINER & QUTIZ WITH 36 QUESTIONS A, B, C, D
Hi and BIG welcome to the ultimate guide to Local SEO. You’re about to embark on the first step of your journey to becoming a Local SEO expert, as we share the latest, cutting edge techniques to take you from beginner to pro. The good news is, you don’t need to have any prior knowledge of Local SEO to become a local search master, as with our easy and fast unique learning format, we’ll break down every important aspect into easily digestible sections.
In this course, you’ll learn ALL the essential factors that make up a good Local SEO strategy, including keyword research, Google Maps, the importance of Google My Business and more. You’ll learn how to optimise your website to push it onto the first page of Google, how behavioural signals can affect your local search score, and how to get more in-bound links and NAP citations to push you up the ranks.
With our help, you’ll know everything you need to about Local SEO, and will be armed with solid strategies, so you can improve your approach and increase your local search position.
Using high quality video explainers, you can watch as we demonstrate core techniques, so you can see in real time how to set everything up for success. You’ll access animated videos that will break down the most important aspects, and help you quickly learn, so you can put everything we teach into practice.
All you need to do is be ready to learn, hungry for success, and determined to succeed. If you meet those three criteria, and you complete this course, you will have the right tools for great success. Whether you’re a local business owner, looking to attract more visitors to your website, or a marketer who wants to promote local brands, with this comprehensive course, you’ll learn PRO techniques and strategies that will dramatically improve your Local SEO approach.
WHY IS LOCAL SEO IMPORTANT?
Did you know that four out of five consumers now perform local searches? If your business doesn’t have a solid Local SEO strategy in place, you’ll be losing out on 80% of your potential customers. On top of this 46% of all Google searches are now done with local intent, so it’s crucial to adopt an effective Local SEO strategy if you want to maximise the chance of your business being discovered.
As 72% of all local searchers will go on to visit a business within five miles of their location, you’ll miss out on a lot of custom if users can’t find you, or don’t know you exist. Local SEO isn’t just about making sure your address information is correctly displayed, or you have a listing on Yelp or Google My Business, although that’s important. It incorporates a combination of equally important factors, from keywords, to building inbound backlinks and optimising your website for local search, right through to your online reviews and social media content and engagement.
In this course, we will go into the most essential things you need to know to adopt a good SEO strategy. We will help you lay down strong foundations, that you will build on later in this course, in more in-depth explainer and animated videos. Be prepared to put in a little effort, but if you don’t get where you want to be straight away, remember, NEVER be discouraged, as it takes everyone a little time to see success.
If you are prepared to learn and apply the information we share, you WILL be successful, providing you’re determined to do well. With this course, you are at an excellent advantage, as we’ve drawn on our years of SEO experience, to create materials that will ensure your ultimate success. Ready to get started on your journey to becoming a local search master?
WHAT IS LOCAL SEO?
Local SEO is the art of optimising the online visibility and discoverability of your business, to customers in your physical location. It also helps online potential customers to find out where your business is located, in real life. Local SEO has a lot in common with normal SEO, but includes the promotion of your location information, which you will need to optimise your strategy around.
When Google ranks websites for Local SEO, it examines normal SEO ranking factors AND a set of unique Local search factors. You need to score highly in BOTH, to do well in Local search.
GOOGLE’S LOCAL SEARCH RANKING FACTORS:
- Where a person is searching from
- The amount of Name Address Phone Number citations your business has
- Whether you have a Google My Business listing
- Your Google My Business Profile Keywords
- How many positive or negative online reviews your business has
- What keywords are used in your online reviews
- How many “check-ins” your business has received (and how long people stay at your location)
- How many times your local business has been shared on social media
- Your brand’s Google Maps star rating
- Other behavioural factors like purchases
There are also some other key things you will need to do if you want to be successful with Local SEO, that you wouldn’t have to bother with if you had a purely online brand. For best results, you must optimise for the Google MAP Pack, get visible on relevant local review sites, and use research tools like Yelp and Google Suggest to select the best keywords to pair with your location word. Ultimately, your goal should be to rank high in local search. You can achieve this by following the tips and strategies in this video, and on this course. Doing this will help you tweak your approach, so that every time someone searches for a business like yours in your area, you appear at the top.
SET UP GOOGLE MY BUSINESS – SCREEN RECORDINGS WITH OVER MY SHOULDER EXPLANATIONS – LEARN FAST!
DO KEYWORDS RESEARCH – SCREEN RECORDINGS WITH OVER MY SHOULDER EXPLANATION & FREE 10 DAYS TRIAL TO SEO TOOL
Keyword research is the process by which you research popular search terms people type into search engines like Google, and include them strategically in your content so that your content appears higher on a search engine results page (SERP). Keyword research is a fundamental practice in search engine optimisation (SEO). The keyword research process involves choosing a topic for your content that is focused on a set of targeted keywords that you want your content to rank for.
LEARN COPYWRITING – HQ ANIMATED EXPLAINERS & OVER MY SHOULDER EXPLANATIONS + QUIZZ WITH 22 QUESTIONS A, B, C, D
Copywriting is a crucial skill in today’s content hungry economy. Information has never been more valuable and the huge surge in demand for digital based brands makes online content a valuable commodity. Copywriting skills are needed in almost every area of marketing. Even if you produce mostly video content, you still need an engaging description that tells potential viewers what your clip is all about. Copywriting can boost your search engine results, help you build trust with your followers, and can convert your subscribers into active buyers. There are some absolute must dos you should follow if you want to be a successful copywriter with the power to persuade. Copywriting is an art and is so much more than just slamming down words on a page.
USE & CUSTOMISE 23 CONTENT MARKETING TEMPLATES – HQ ANIMATED VIDEO EXPLAINER & 12 ASSIGNMENTS
This how to content marketing, & Local SEO guide contains every essential type of example you’ll ever need to empower your business:
- Facebook Ad Template 1
- Facebook Ad Template 2
- Landing Page Template
- Mini Story Email
- Email Teaser
- Email Welcome Template
- Sales Letter Template
- The Detailed Listicle (Blogging)
- The Product Comparison (Blogging)
- The How-to Comprehensive Guide (Blogging)
- Guest Blog Outreach Template
- LinkedIn Ad Template
- Outreach template for LinkedIn
- Twitter Ad Template
- Twitter Post Template
- YouTube Video Description Template
- Instagram Post Template
- Instagram Ad Template
- Press Release Template
- Influencer Outreach Template
- Backlink Outreach Template 1
- Backlink Outreach Template 2
- Template to ask for Social Shares from Influencers
Who this course is for:
- B2B, B2C, entrepreneurs, start-ups, marketers, influencers, content creators, creatives, copywriters, graphic designers, advertisers, real estate agents, job seekers, local businesses, website owners, website admins, SEO help seekers, SEO content creators, website creators, bloggers, etc.
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